Small Business

Top Small Business Saturday Trends For 2017

Saturday, November 25, marks the seventh annual Small Business Saturday. Created by American Express, this annual event celebrates small businesses with fewer than 150 employees. Last year, Small Business Saturday sales reached $15.4 billion, up from $5.5 billion in 2012. Prepare your business for success this year as you review top Small Business Saturday trends for 2017.

What Consumers Buy

In 2016, 23 percent of U.S. adults shopped on Small Business Saturday. According to a SalesFuel study, common purchases included:

  • 5 percent facial/day spa services
  • 4 percent stereo and home audio equipment
  • 2 percent antiques
  • 1 percent business suits
  • 7 percent sporting goods

If your business doesn’t offer one of these popular services, don’t worry. Shoppers also purchased food and beverages throughout the day. Plus, they visit a variety of businesses and are likely to check out your shop if you’re open.

When Consumers Shop

Start now to prepare for the upcoming holiday because Business Wire found that 27 percent of consumers start shopping before November. With early sales data, you get an idea of what your customers want as you plan for success later in the season. Additionally, realize that 22 percent of consumers start their shopping on Black Friday weekend, right in time for Small Business Saturday.

Which Consumers Shop

A Fit Small Business poll from 2016 found that Millennials between the ages of 25 and 34 accounted for more than one in four Small Business Saturday shoppers. The consumers in this demographic particularly appreciate supporting local businesses, so include them in your marketing efforts. Post engaging Facebook ads and create packages or deals with this age group in mind. Be sure your store offers free WiFi, too, as you enable Millennials and other social-minded shoppers to share their finds, activities and location.

Why Consumers Shop

In addition to purchasing holiday presents, consumers shop on Small Business Saturday for a variety of reasons according to

  • 61 percent look for unique products.
  • 49 percent can’t find what they want from other sources.
  • 40 percent wish to support their local businesses and their community.
  • 29 percent enjoy trying new shops.
  • 26 percent appreciate the assortment of products.
  • 24 percent value the innovative shopping experience.

You can grab your share of shoppers and compete with the discounts offered by big box retailers when you offer a limited edition, handmade or once-a-year item. This unique product showcases your company’s personality and helps you stand out in the crowd of retailers.

Tips for Your Business

Now that you know the Small Business Saturday trends for this year, you can take several steps to promote your business in preparation for the big day.

  1. Update Your Website and Social Media Profiles

Ensure your customers can find your business when you update your website and social media profiles. Correct your contact information, address and hours, activate any deal buttons and verify a seamless checkout process. Choose and use hashtags and keywords that match your business and deals, too, including #SmallBusinessSaturday and #ShopSmall.

  1. Go Mobile

Three out of four consumers will use mobile devices as they shop this holiday reports American Express. Update your website so it’s mobile-friendly and supports product browsing, price comparisons and simplified purchasing.

  1. Advertise

Utilize various advertising outlets as you spread the word about your shop. In addition to posting specials, sales and promos on your website and social media pages, make promotional videos through Printed posters and signs can also attract customers. And remember to check out the free resources, including web badges and email templates, offered by American Express.

  1. Network With Other Businesses

A partnership with nearby shops or your local Chamber of Commerce can improve traffic. Create a holiday gift or shopping guide, host a chili cook-off and share each other’s social media posts.

  1. Prioritize Customer Service

Train your staff to create a special in-store experience for customers. Review potential scenarios and discuss the right verbiage and body language your staff can use to as they value each customer.

  1. Partner With a Charity

Your customers can support your business and a good cause when you partner with a local charity or social cause. Accept canned goods and cash or donate a portion of your proceeds as you tap into the holiday spirit and make a difference.

  1. Choose Incentives

Incentives give shoppers a reason to visit your store. Host a scavenger hunt or raffle, offer a discount to customers who share an in-store Instagram pic with your hashtag or provide free gift wrapping.

  1. Extend Open Hours

Open earlier or stay open later than normal to accommodate shoppers. Consider offering early bird specials or coordinating your hours with nearby retailers nearby, too.

  1. Offer Convenient Shipping Options

Seven out of 10 holiday shoppers appreciate free in-store pickup and shipping notes Google. Offer these convenient options as you simplify the shopping experience.

  1. Think Beyond Saturday

While Small Business Saturday is a big deal, think beyond this one day. Look for ways you can build long-term relationships and rapport with customers during and beyond the holidays.

Maximize the holiday season this year when you review the top Small Business Saturday trends of 2017.

PJ Taei, the President of Uscreen, has helped over 1,000 customers monetize finance videos online.

Small Business

4 Reasons Why the Use of Self-Storage Has Become So Popular

If you’re considering the hiring of a storage container unit, you will need to carefully consider a few things first. There are various storage units’ in Melbourne available nowadays and some have special requirement specifications.

  • A number of these units are even climate controlled to protect items of value that might happen to degrade with time.
  • Things such as books, stamps, or expensive types of clothing.

Let’s have a look at 4 reasons to make use of one:

Matters of Business

  • Increasingly more popular by the day, business usage of these versatile self-storage units has certainly been on the increase.
  • There are now many kinds of small businesses being operated from self- storage units, because people just don’t have enough space at home and choose this easy solution.
  • Across the spectrum from car and furniture restoration, to many eBay items, to computer repairs, and on and on.

Moving House

  • Home moves are yet one more reason for people to use self-storage units.
  • Maybe you will be leaving your present home due to an unforeseen event, because perhaps your new home isn’t quite ready yet.
  • There are people who can stay over at friends or family in short term accommodation during times like these, but still, taking all of your belongings into temporary living spaces is not anyone’s idea of fun, is it?
  • That’s exactly why top quality storage containers in Melbourne are the perfect way of somewhere to place all of your furniture and belongings into one safe location, until the time comes to pick it up.

Security Does Matter

  • Self-storage units offer top class security and usually better than most homes.
  • Along with a sturdy lock, they are also safeguarded by perimeter fencing, CCTV cameras, a guard gated entry, limited entry after hours, outside lighting, security guards or on-site management.
  • You can make use of an in-home security system, and while this is able to protect things stored inside of your home, will it protect anything in the garden?
  • Is that backyard storage shed that secure?
  • Self-storage units offer you the perfect solution of extra storage space and top notch security.

Sports and Hobbies

  • As you are already aware, sports are certainly a very important part of life for a lot of people in Australia.
  • Saying that, there are some cases where the sports they love to play, may just be one which is seasonal, and if so, and there’s not much room in the house, a much more appealing solution is to simply hire a self-storage container.

These days, with the cost of storage containers getting cheaper and cheaper, anybody who requires their use can get both short and long-term units for all of their needs.

Making use of a storage container is a simple and easy solution for all of the above, so if you are in need of one, make sure to use a trustworthy and reputable service.

Small Business

Tips for Buying a Tractor

Buying a new tractor for work on your farm can be a pretty difficult decision. Most farmers or businessmen aren’t up to date with the advancements in the tractor industry. That’s mainly because conventional tractors last for decades of tough use, and most farmers don’t even think twice about upgrading or buying a new tractor until the old one stops working. However, the potential for mistakes is very high when you go shopping for a tractor, and many people often end up buying the wrong one for their farm or any other type of work. Keep in mind that it’s not just about kicking the tires of the tractor; you have to look harder and closer to ensure that you purchase the right model. Here are a few important tips for people who are looking to buy a tractor for their business needs:


Apart from the appearance, the first thing that you will want to check is the engine of the tractor. The Kioti PX series in Lincolnshire is one of the best tractor series on the market and has received many positive reviews. It is extremely versatile, making it a fantastic choice for people who want to play it safe with a well-rounded tractor. Regardless of whether you buy a new or a used tractor, you have to make sure that you check the engine performance carefully.


The type of transmission inside the tractor is a key factor that you will need to consider before deciding to buy. It will make a huge difference in the way the tractor performs. For example, a tractor with a hydrostatic transmission is one that is controlled directly with a foot pedal, so if you want to increase the speed of the tractor, you just have to press down on the pedal. Thus, tractors with hydrostatic transmissions are extremely simple to drive. However, a tractor with a manual-gear transmission drives much like a manual car, where the user will be responsible for changing the gears using a control stick. Such transmissions are used in tractors where maintaining the same speed is important.


You will need to inspect the hydraulics of the tractor very carefully before you decide to buy it. The hydraulics determine how easy the tractor is to steer around, as well as whether it can be used for lifting attachments or powering certain implements, such as a backhoe or front-end loader. If you are going to be using a lot of attachments with your tractor, it is very important that you purchase a tractor with a powerful hydraulic system. If you are buying a new tractor, make sure you purchase one that comes with a brand warranty as well.

Small Business

A Guide to Sourcing the Right Serviced Office Space

It may have all began with an idea, which over time, turned into a strong belief, and with adequate capital and a sound business plan, your concept is about to become a reality. Creating a company involves a little expense, and some legal costs, and if a startup enterprise is looking for cost-effective office space solutions, there are some excellent serviced office packages available. If you are about to launch your own brand and require luxury serviced offices, there are very affordable options, especially in a booming city like Liverpool, where commercial areas are located in impressive surroundings, and here are a few guidelines when sourcing serviced office space.

Ticks All the Boxes

A serviced office should include everything a modern business might require in order to operate efficiently, which might include the following:

  • Printing and Scanning Services
  • Refreshment Area
  • 24-Hour Security
  • Luxury Décor
  • Adequate Parking

Other essentials include a dedicated broadband connection that is shared among the clients, which is an absolute must in this digital age, and with prestigious meeting room facilities, a small business has every tool at its disposal. If your new business is based in or around Liverpool, HubSquared have an amazing complex that provides everything, and with very affordable packages, there is something to suit every budget.

The Right Location

Having a prestigious postal address will complement any new business, and with a professional receptionist service, one can really project the right image. The complex would be well-maintained, and with round the clock manned security, your safety is never compromised. Being located in the right part of the city says a lot about a company, and these modern, serviced offices are self-contained in a natural environment, right where the action is.

Online Solutions

Finding serviced office space is easy if you use the Internet, and a simple search will provide you with a list of potential office space providers, and with some careful selection, you should end up with the ideal package that allows your business to grow, and with professional support, your expansion will not be a problem. The website would have a tasteful gallery with high resolution images of all aspects of the office complex, and this gives you a real feel of the place.


The successful serviced office would be affordable, with a range of tailored packages to suit every budget, and with luxury office space from as little as £100 per week, even the one man show can take advantage of luxury office accommodation. Although there would be a wide range of services on offer, if you do not require the services, you have nothing extra to pay, and this really allows you to streamline your outgoings accordingly. Having the ability to call on a range of services really empowers you, and if you decided to call an emergency meeting, for example, the complex has state of the art facilities at your disposal.

Once you have located the right website, you can make contact with the serviced office provider, and from then on, your office problems are a thing of the past.

Small Business

Build a Lifelong Career with Coffee

It is no secret that Australians love their coffee and this is proven by the fact that $8.2 billion is taken in every single year from the sales of this product alone. In the year 2017, that amount will increase by 7% and this is a big part of the reason that you stand to benefit from choosing to start a career selling coffee to your friends, neighbours, and other patrons from all corners of the continent. After all, coffee is a healthy, delicious delicacy that can produce a number of amazing advantages for those who drink it and this is one market in which you could build your own, independent brand and business without the need for a franchising contract.

Who to Contact

Kickstart My Coffee Trikes are one option available to help you get your coffee business thriving while having the support of highly skilled, experienced, and professional men and women behind you. After all, many businesses fail even in highly profitable markets due to simple mistakes made out of inexperience but choosing to contact the right people to help you get started could reduce that risk to zero. It is not enough that you find a reliable and profitable career for yourself but it must be enough that you can build a family and future on it so that you may continue to focus on the many aspects of life that you love, such as great coffee.

Excepting those coffee business owners who inherited their shops, the majority of successful business owners start out with very little more than a passion for great coffee and the drive to build a career. All you need to truly get started is to contact a company dedicated to helping you find success from the start rather than forcing you to build a franchise that will take part of the profit away in the form of royalties. Search instead for companies that can truly help you to build your own company, own brand, and own identity in the coffee world, no matter if you want to be a mobile salesman of coffee or open your own street corner café.


Unlike starting a franchise, choosing to open your own independent coffee business will offer you unparalleled freedom without losing contact with experienced professionals available for support and advice. Your own coffee business can help you to choose your own schedule according to your needs, bring in exactly the amount of income that you need for a comfortable lifestyle, and find success where others struggle. For example, you may choose to work for only four days a week but keep your business open from sunrise to sunset or you may choose to open during typical business hours five days a week.


Since this is absolutely and completely your business, you have no reason to worry about an upper management official leaning over your shoulder and micromanaging your work. No matter if you move slowly at first or wish to stride forward in the business as quickly as possible, that is entirely under your control. In short, the only person standing in your way to success is you.

Small Business

Why Oral Spray Is Selling Like Hot Cakes

The oral spray is a spray which is made of many oils and propolis and a blend of Muaka honey. This is the spray which is used for medical administration. It is supportive for the patients and it is way better than other options. Because using medicines takes some time and it can also make things complex. That is why, many of the experts recommend the oral spray due to its benefits. It is reliable and advantageous. Some of the benefits of oral spray are as below:

  1. Spray vitamins are so helpful and it has zero side effects. Nobody will get any trouble or any issue to use vitamin spray. They don’t contain any type of adhesive agents. They don’t have binders and they are free from fillers. It can be found in tablets and pills. They have only pure nutritional content which will allow a patient to feel better.
  2. Another thing about the oral spray is that it is very economical and cheap. A person who is using medicines or capsules will find it cheaper as compared to other medicines. Even for using the other kind of therapies also charges you higher. But when you will calculate the cost per dose of oral spray you would be stunned to find these more reliable.
  3. One other advantage of using oral spray vitamins is that it is safer. Anyone irrespective of their age and gender can sue it. Moreover, those who are patients of some digestive problems, chronic diseases, gastritis, and any other issue can also get the advantage of this oral spray. This is the best and reliable thing even for all age groups and all type of patients.
  4. Using the oral spray is also convenient and feasible for a patient. A person can take it to anywhere. You can take it anytime when you want.

There are many oral spray manufacturer who are working to serve the humanity. They are making the oral spray for humans and providing them best vitamins.

Small Business

Tips for Buying Inks and Colours

Inks and colours are generally used for a variety of different purposes. Artists use them for painting on a number of different kinds of canvases, while civil painters use them for painting large surfaces. Buying the right inks and colours is obviously very important if you want to get the best value for your money. Different surfaces require special kinds of paints to be used, so it’s important that you do your research carefully before selecting any kind of inks and colours. With so many online stores currently selling these types of colours and paints, here are a few tips that will help you choose the right paints and colours for your needs.

Deciding What You Need

Many people require graphene ink, but do not really know where to buy it. Graphene is one of the world’s thinnest but strongest materials, and is widely used in the electrical industry. That is because graphene is a fantastic conductor of electrical and heat energy, and because it has unique optical properties, it is an ideal choice for use in many consumer electronic devices. It’s used in a myriad of different applications, ranging from membranes to popular use in electronic devices.

If you want to buy graphene inks in Leeds, there are only a handful of stores that sell these inks. Graphene ink is regarded as a conductive ink: a type of ink that contains conductive properties. These inks contain components of various precious metals such as graphite, carbon, silver, and other materials. Most of the inks available today can be further divided into three different categories: carbon nanomaterials, conductive polymers, and noble metals.

Buying Graphene Ink

Graphene ink falls under the category of carbon nanomaterials. It offers a litany of different applications for use in various kinds of electronics, and it also offer a range of benefits that you can’t get from other materials. Graphene inks are used in electromechanical sensors, supercapacitors, thin-film transistors, and thermal sensors.

If you are interested in buying graphene ink, the first thing you should do is find a local store that specialises in selling raw ink materials. Again, because of the specialised nature of such inks, you are unlikely to find them at your local paints store or hardware store. Instead, they are only sold in places that supply raw inks and colours to various companies.

Once you have found a reputable place that sells graphene ink and other types of conductive ink materials, you can place an order. It is highly recommended that you visit their store first and see what they have to offer, or if the place sells its products online, you should call them up and find out their rates before placing an order. Many of these companies often provide discounts if you purchase graphene inks in large quantities. In some cases, however you might even have to mix the ink yourself.

Small Business

Piling Services Must Always Be Trusted to the Experts

Piling and underpinning jobs are performed whenever there is a need to dig underneath the ground for one reason or another, such as when you are digging a basement or building a new home. The job is rather complex and should therefore always be trusted to a professional because this is the only way to ensure that the foundation will be perfect in the end. Depending on the job itself and the type of soil that you have, among other things, these professionals can decide which types of pilings will work best so you can get perfect results in the end. Screw piles are effective in most foundation jobs, in part because they are screwed into the ground and work with most types of soil. Only experts can ascertain your job and make sure that you get the correct type of piling and underpinning services so leaving this choice to them is usually your best option.

When You Want Only the Best

When you are building a basement or an addition to your home, you naturally want the best services possible so that your project not only looks great but is also strong, durable, and long-lasting. In order for this to happen, each and every step of the job must be handled with perfection. Screw piling is screwed into the ground much as a screw is installed into a piece of wood and this type of piling is fast, efficient, and clean as well as minimal when it comes to the noise and vibrations that it produces. Professional piling contractors work from start to finish so that each step is done correctly, providing the end result that allows you to get the perfect basement or other project in the end. This is important for many reasons but mostly because you always want a final product to stand the test of time.

Accommodating Many Types of Clients

Most contractors offer their services for both residential and commercial customers so they never consider any job too small or too large. Whether you are a contractor, consulting engineering firm, property developer, or even a local authority, you will likely need the services of an experienced contractor that can provide the piling and underpinning services you need for your project. Most of the companies that offer these services have finished hundreds of jobs for various customers so they have the experience and knowledge to handle your job perfectly and professionally. They can provide you with a free quote for your job and they even have websites that show full-colour photographs of much of their past work, making it simpler for you to make a decision in the end.

Professional building contractors work hard to offer competitive prices, fast turnaround times, and a job that is done perfectly so you can count on it to last the way it is supposed to last. They provide the services that you need so the rest of the project runs smoothly and guarantee that you will be happy with the final results.

Small Business

Tips for Buying Your New Yacht

Yachting is a lot of fun and is an extremely demanding physical activity. For those who are fans of the sport, it’s a lot of fun to travel on a boat and learn how to manage the yacht all by yourself. If you are in Hong Kong, you can also book a yachting tour for yourself and explore the seas in a luxury yacht. Think of this as the perfect way to get away from the busy world and spend some time only for yourself. However, if you have the funds, why not buy a yacht of your own? Owning your own yacht is the ultimate sign of luxury and style and could be an excellent option for people who enjoy the finer things in life. Here are a few things that you should know about buying a yacht for yourself.

Check Out Different Models First

Owning a yacht isn’t cheap by any means. You will need to spend a considerable amount of money on your new boat. Even the most basic options cost a decent amount of money so you have to be careful when making a decision. First of all, you need to check out different models available at the brokerage and then make a decision about how much you are willing to spend. Whether you want a multifunctional boat or a full-sized luxury yacht, there are plenty of options that you can choose from. However, it’s important that you first set a budget for your new boat. When it comes to Hong Kong yachting, there are several dealerships through which you can buy the boat you want. Major brands include Monte Carlo, Monterey, Nautique, and Scarab. You can check out boats from all of these major providers and others when making a decision.


The more expensive the boat, the more it’s going to cost to maintain. When buying a new yacht, you have to think about your monthly operating expenditures and maintenance costs as well. For instance, if you buy a bigger boat, your operating costs for fuel will obviously increase. If you just want a casual yacht to go fishing and boating outside the bay, why not choose a smaller multifunctional boat? However, if you really want to take to the seas in complete luxury, then you should be willing to splash the cash. Keep in mind that you will also need to rent more space at the marina where you want to keep your boat, especially if you have bought a larger yacht.


You can also talk to a private broker and ask them to broker a deal for you if you want to buy a yacht. This is an acceptable option for people who do not want to pay full price for the boat up front. With the help of a broker, you will be able to negotiate a good deal for the boat that you want to buy. The broker will show different options, thus making it easy for you to choose the one that best suits your needs.

Small Business

What You Should Know about the Merchant Cash Advance Industry

If you own a small business that takes credit cards and need access to working capital quickly, a merchant cash advance might seem like a good solution. If your restaurant or auto repair shop needs new equipment, this kind of funding solution might offer a way to access funds quickly and then repay the advance based on a percentage of future sales.

However, once you learn about how the merchant cash advance industry really works, you might find that there are better and cheaper ways to access funds. Take a moment to consider some of the pros and cons of using this kind of funding for your business.

How Does the Merchant Cash Advance Industry Work?

Companies that offer this kind of funding say that they are not really in the business of offering loans. Instead, they offer to provide funds in exchange for some percentage of future sales. In that way, the transaction may be more like a sale than a loan. Your company buys the advance and repays the balance and fees later.

This sort of funding might appeal to companies that take a large portion of their sales with credit cards. Since the advance companies base repayment upon a percentage of sales, the transaction can get repaid more slowly if revenues are lower than expected. However, it’s important to really understand how the merchant cash advance industry works in order to decide if this is a good way to fund your company.

It still can seem a bit tricky, so below is an outline on the way that companies in the merchant cash advance industry typically work:

  • The company offers funding in return for some portion of future credit card sales.
  • These funders may work with a card processor to withhold their portion of receipts.
  • They keep taking their portion until the advance gets paid off.
  • The total to get paid back includes the original advance of any fees charged for the advance.

Understanding Merchant Cash Advance Fees

Like many other kinds of funding companies, the advance companies base their fees upon a risk assessment. Riskier companies get charged higher fees. Typically, these fees are based upon a factor that ranges from 1.2 to 1.5. In order to figure out how much has to get paid back, you simply multiply this factor rate by the amount of the cash advance.

To understand the cost of merchant cash advances, it might help to consider some examples:

  • If you have a factor of 1.5 and borrow $50,000, you’ll have to replay $75,000.
  • If your company gets assigned a factor of 1.2, you still have to repay $60,000 for that original advance.
  • In other words, repayment for this example transaction could include fees that range from $10,000 to $25,000.

Certainly, some business owners might find this kind of transaction tempting. Since the cash advance isn’t technically considered a loan, the business doesn’t have to have a high credit score. They just need to have consistent revenue from credit cards sales. Obviously, riskier businesses that have to pay the original advance and an additional 50 percent in fees have to assume even more risk in the form of their obligation to replay the balance. The factors may look like small numbers, but they actually multiply out to expensive fees.

This kind of funding can actually equate to a higher APR if it’s paid back faster. The merchant cash advance industry bases the percentage on estimates of how quickly the loan can get paid back. For instance, they might take 10 percent of sales and predict the advance can get paid back in six months. If your business revenues are higher than expected, you will actually pay the balance back faster than they anticipated. This won’t reduce your fees, so they actually would compare to a much higher APR than if your sales were slow.

Merchant Cash Advance Alternatives

Consider the kinds of companies that might consider a cash advance for their business. These companies rely upon credit card sales, so restaurants and online shops might be good examples. Since they may not have high credit scores from credit bureaus, the businesses might not think that traditional lenders will consider them. In any case, it can take weeks or months to qualify for a loan from a bank or similar finance company, and merchant cash advance companies can usually fund quickly.

An online lender can provide many of the advantages of merchant cash advances without the drawbacks. Online lenders also use alternative information, like sales receipts, to approve applications for funding. Companies may get approved for a loan without having established great credit if they can provide information about their sales to the lender. Business owners also get to enjoy online applications, rapid approvals and very quick funding.

Fees from online lenders compare favorably to typical cash advance fees. Online lending platforms can offer transparent fees that may be much closer to interest rates from a traditional lender. In other words, online lenders actually provide loans with set fees and a set repayment period. A business can include these kinds of loans in their credit management strategy because they know exactly how much money to pay back within a certain time frame.

Is a Merchant Cash Advance the Best Funding Solution for Your Business?

The same kinds of companies that might turn to a merchant cash advance might also consider an online working capital loan. It’s a good idea to compare the repayment terms, risk and fees associated with both methods of funding. It’s also important be completely honest with yourself when assessing your business’s risk level. In many cases, an online loan can provide a cheaper and more transparent solution than a merchant cash advance. However, if you still would like to choose the merchant cash advance as your source of funding, keep the information above in mind.

Author bio:

The Kabbage Team is here to not only fund the small business loans you need but to help you grow your business through free marketing tips, webinars, tools and more. Kabbage empowers small businesses through straightforward, flexible access to capital. We’ve extended more than $2 billion directly to small business owners and powered automated funding for other organizations all over the globe – all while maintaining a remarkably high laughter quotient.